Maratón Interactivo

Reflexiones sobre el marketing social

Bibliografía

Los libros más leídos sobre marketing en medios sociales

A continuación algunos de los libros que recomiendo leer para estar al día con las estrategias del marketing social.

English…disponibles en Amazon

 Español…disponibles en Casa del libro
Socialnomics: How Social Media Transforms the Way We Live and Do Business. Sept. 2009
by Erik Qualman		 El Plan de Marketing Digital: Blended Marketing como Integración de Acciones On y Offline.
de Manuel Alonso Coto. 2008
The Social Media Bible: Tactics, Tools, and Strategies for Business Success. May. 2009
by Lon Safko, David K. Brake		 E-BRANDING. 2008
de Vicente Garía Ros
This is Social Media: Tweet, Blog, Link and Post Your Way to Business Success. Oct. 2009
by Guy Clapperton		 Iniciate en el Marketing 2.0. 2009
de García Burgos
Know Me, Like Me, Follow Me: What Online Social Networking Means for You and Your Business. Ago. 2009
by Penny Power		 La Empresa en la Web 2.0: El Impacto de las Nuevas Redes Sociales en la Estrategia Empresarial. 2008
De Javier Celaya
Social Pollination: Escape the Hype of Social Media and Join the Companies Winning At It by Oct 2009.
By Monica L. O’Brien and Jay Wigley		 Tribus: Necesitamos que tú nos lideres. 2000/2009
de Seth Godin
A Survival Guide to Social Media and Web 2.0 Optimization: Strategies, Tactics, and Tools for Succeeding in the Social Web. Jul 2009
by Deltina Hay
The Social Media Marketing Book. Nov 2009
by Dan Zarrella
Six Pixels of Separation
by Mitch Joel
The New Community Rules: Marketing on the Social Web
by Tamar Weinberg
The Big Red Fez (A Free Press book)
by Seth Godin
Groundswell: Winning in a World Transformed by Social Technologies
by Charlene Li and Josh Bernoff

Deja un comentario

Fill in your details below or click an icon to log in:

Gravatar
Logo de WordPress.com

You are commenting using your WordPress.com account. ( Log Out / Cambiar )

Twitter picture

You are commenting using your Twitter account. ( Log Out / Cambiar )

Facebook photo

You are commenting using your Facebook account. ( Log Out / Cambiar )

Cancelar

Connecting to %s

 
Seguir

Get every new post delivered to your Inbox.

Únete a otros 25 seguidores